Category - General Law

Image Rights (name, image, and likeness (NIL) rights) broadly refer to an individual's persona protection under intellectual property laws, especially in the context of (academic) sports, which allows individuals to manage how their names and images are used for commercial reasons. Courts have long wrestled with two key aspects of this right: defining "commercial use" of a name or likeness and identifying which features of a person's "likeness" are safeguarded from unauthorized use. Lacking a solid theoretical basis for the right of publicity, the interpretations of these concepts have expanded significantly. Now, almost any mention of a person that financially benefits another can be considered an infringement of the right of publicity.

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The International Olympic Committee (IOC) is the international sports governing body responsible for organizing some the biggest recurring sports events in the world, the Olympic Games.

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The Pan European Game Information (PEGI) system, established in 2003, provides a unified content rating system across Europe, indicating suitability of video game content for various age groups. PEGI helps parents make informed choices about the games their children play, using age labels and content descriptors such as violence, language, and gambling. It is recognized in over 40 countries and incorporates modern concerns like in-game monetization into its ratings. The system's adaptability and comprehensive tools, including a specialized app for monitoring game ratings, underscore its role in safeguarding minors and aiding consumers in navigating the digital gaming landscape.

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Sponsorship Agreements are one of the most used legal tools in the esports industry, given the great importance that this kind of deal has in this specific market. An agreement of this type usually comprises a series of obligations both in relation to the sponsor and the sponsored party (an organization, an athlete, an event), at the same time as it must consider the context in which it is inserted (a hybrid digital-physical environment, which combines elements of sport, entertainment and culture and has multiple stakeholders) so that it can be useful and effective. This text will seek to succinctly describe what these legal tools are, their main characteristics and how they can be explored within the scope of esports.

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Unsportsmanlike conduct in esports encompasses a broad spectrum of behaviors that deviate from the expected standards of sportsmanship. These behaviors may include, but are not limited to disrespectful or offensive language and cheating.

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